Superbrands create super unique consumer experiences, by setting impressive stories that build long lasting beautiful memories. Relationships between Superbrands and their consumers, create mutual understanding and bonding, in which turning their consumers into Superbrands Fan. These special bonding requires passion over what Superbrands have been doing creatively, by believing in making differences for their beloved fans, and truly making a difference into our lives & our beloved country. Tharaputh Charuvatana, Ph.D